Cunning Windows 7 advert makes users think they invented the features

Wednesday, Oct. 28 2009 | Author: Andy

Have you seen any ads for Windows 7 yet?

I don’t know what they look like where you are, but in Britain, Microsoft’s TV ads extend the “I’m a PC” mantra and now suggest that it’s the users who told Microsoft how to design Windows 7.

“It was my idea”.

Nice tactic, Microsoft.

You see, while Windows 7 is a heck of a lot better than Vista, which we all blamed Microsoft for, when it goes wrong (and it will go wrong), Microsoft can turn around and say “ahhh, but it’s based on your design. It’s your fault”.

OK, that won’t really happen, but when the average user is tearing their hair out because that nifty new taskbar or window snapping isn’t behaving quite right, there may just be a little voice at the back of their head saying “it’s your fault.”

And I’ll add “You should’ve installed Linux”.

“Or bought a Mac”.

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Hope you like that post!

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Category: Windows
Tags: Adverts, Linux, Mac, Microsoft, Windows 7

6 Responses for "Cunning Windows 7 advert makes users think they invented the features"

beckyyyyyyy.

November 8th, 2009 at 04:12
1

i totally agree with you!
it’s so annoying! and as if they actually told microsoft about how they want windows 7 to be.
it’s pointless.

join the face book group;

http://www.facebook.com/home.php?#/group.php?gid=167131882886&ref=ts

:) :) :)
Moe Rubenzahl

November 8th, 2009 at 21:50
2

This might be the most idiotic ad idea ever. Well, perhaps not THE most. “I’m a PC and I invented Windows 7.”

Microsoft successfully reminds people of the “I’m a PC, I’m a Mac” ads, on Microsoft’s dime. Apple must be loving these ads.
Personality types charted on OS usage | Funny Tech - Latest Tech Trends and Reviews

December 26th, 2009 at 14:48
3

[...] Do you fit with this diagram? Pity the Windows users it seems (and just think, you invented it) [...]
Mark

January 23rd, 2010 at 20:05
4

Buy a mac? No thanks. Microsoft is the lesser of two evils there.
Andy

January 28th, 2010 at 18:48
5

Each to their own :)
Craig

February 11th, 2010 at 10:59
6

We saw the poster campaign on the underground. I was with a colleague who has not had a great deal of experience using Microsoft products.

At the end of the moving walkway he turned to me and said, “you mean their previous operating system was slow, insecure, you couldn’t search for anything, it was unstable and didn’t look very nice?”, “Why would you go back and buy another from the same company?”