As a web worker in the tech industry, I face a staggering amount of news every day. My Twitter and Facebook feeds are filled with information, not to mention all the news sites I visit on my browser. Most of these are interesting, yes, but the truth is that many are simply repetitive.
Then I discovered SNATZ.
A new web service hoping to fill at least part of the void left by Google Reader’s demise, SNATZ calls itself a “personalized news discovery experience”.
It’s a tech reader with a brain that takes a look at my social media activity and subscriptions and presents me only with news that should be interesting to me. Sure, the concept isn’t exactly new – many other services promise the same type of customization – but the team behind SNATZ believes they’ve built a better brain.
Does it work?
It does, actually, and very well. After connecting to my Twitter account, SNATZ takes a few hours to analyze my interests, then presents me with a personalized page of news, titled “MY SNATZ”.
The main design of SNATZ is an interesting one: news is presented in multiple columns with various types. It feels slick and is certainly not boring, but for users who want a simpler interface – myself included – it’s easy to change to the “Simple Layout” in your User Settings.
￼Another feature unique to SNATZ that I’ve been enjoying is the Monthly View, which presents one news item for every day of the month, presented in calendar format.
To me, SNATZ feels less a newsreader replacement than a whole new way of looking at news. Highly recommended!