Picture this. You are playing your favorite online shooter with your friends, maybe a handful of you. You encounter a squad who took you out days earlier and is still gloating. You ready your team and come at them with all you got. It is a fire fight for the ages. It is coming down to one guy on your team left and one on theirs. You find a sweet spot and nest for a bit, setting up your sniper rifle for the kill shot. Suddenly, when you have the perfect moment to take it, LAG. Your server is slowing down because you are playing at “peak hours” and suddenly, you go from being one shot away from revenge to being another notch on the other team’s kill board. Is it your fault? No, but this is the EXACT reason all gamers should play on private servers. Makes all the difference in the world when you need it to most.