Barack Obama’s campaign strategists are not leaving a single stone unturned. The presidential hopeful is targetting the gaming community by taking out ads that will be seen in select EA titles. Obama’s ads began showing up on billboards as well as other ad spots that have dynamic content and that carries other EA titles like Burnout Paradise, Madden ’09, Nascar ’09, NHL ’09, Need for Speed ProStreet, and Skate, among others. Not everyone will be able to see the said ads though. Only gamers from the ten swing states are targeted by Obama’s campaign strategy. Read more »
Tag Archives: Electronic Arts
EA hit with lawsuit due to Spore DRM
Electronic Arts’ problems with Spore just keeps worsening. After the big uproar over the DRM installed with the game. Spore came with a SecuROM digital rights management software that limited the game install to just three computers before being locked. Because of the negative criticism, EA recently increased the number of installs to five PCs. But one problem still remained. That is, the SecuROM, once installed, cannot be removed. This has led to accusations that it constitutes malware or spyware. Now, EA has to contend with legal woes because of its policy. A class action suit was recently filed at the North District of California Court. The suit claims that Read more »
