Apple in court again over Tiger

Tiger Direct, Inc., computer sales company, is suing Apple Computer, Inc. based on a copyright infringement trademark dispute by using the name Tiger for Apple’s latest Operating System. Tiger Direct claims that they hold trandmarks for ‘Tiger’, ‘TigerDirect’, and ‘TigerSoftware’ and have used these terms in their marketing campaigns since 1987.

Among the complaints that Tiger Direct is making is that Mac OS X Tiger has hurt them in search engine ranking on Google, Yahoo, etc.

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