Have a break... have a condom?

It seems that Japanese people don’t have sex a lot. A study done last year showed that the average Japanese has sex around 45 times a year.

In order to fight the sluggish sales they are now looking for innovative ways to draw the attention of consumers:

And a chicken ramen flavoured condom package followed by a real chicken ramen package:

Just make sure you leave home with the right one.

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