"Like" Facebook? You'll "+1" Google

 

For ages, it’s been rumored that Google was planning a social network to rival Facebook, since Facebook has radically changed the way so many of us use the web. Google has finally unveiled its next big thing, but it’s not a social network at all. It’s more of a “social search” function built into its popular search engine results.

Google +1” is a direct competitor to Facebook’s ever-present “Like” button, and you can try it out right now. It hasn’t been implemented for all users yet, but if you opt in to Google +1, you can mark the websites you like best. When one of your Google friends or contacts (via Google Profiles) runs a similar search, they’ll see your +1 likes as a sort of personal advice/recommendation. (You have to have a public Profile to activate the +1 feature.) It adds a more social aspect to web search, and it makes a whole lot of sense once you see it in practice.

It remains to be seen if Google +1 will be able to successfully compete with Facebook’s Like button, since Facebook has such a huge head start. But like Facebook, Google is expected to have its +1 button showing up on other webpages (like the one you’re reading now), paid ads, and lots more.

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Robin Parrish
@robinparrish

Unathletic, uncoordinated tall man with endless creativity stampeding through his overactive brain. Comes with beard, wife, and two miniature humans. Novelist. General blogger and main Gaming Geek for ForeverGeek. Lead Blogger, Apple Gazette.

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