Nokia UK announces Calling All Innovators winning mobile app developers
The overall winner was the woZZon search engine application that gives access to a 60,000-strong database of geocoded venues and 90,000 unique events.
When used with Ovi Maps, it makes it easy to find local events, whether they’re huge stadium gigs or small, local shows.
The winning company wins £20,000, a place in the Ovi Store, plus ticket and travel to a Nokia developer event in Spring 2010 and one year’s membership to Forum Nokia Launchpad.
Runner-up apps were Little Spender, which tracks spending behaviour; Live Talkback that offers live audience interactivity tools; Virtual Scorer that uses advanced handset features and state-of-the-art motion detection for a virtual gaming environment; and MoviesNow that offers local film information.
Nokia intends to run similar competitions in other countries, with winners getting their apps in the local Ovi Stores.
It’s a good idea, but it does suggest that Nokia’s store is not nearly as popular as Apple’s app store. I can’t imagine Apple running anything similar, because so many developers are already creating apps for it.
Of course, running such schemes means that you’re more likely to get quality apps, rather than just quantity.