We all know about ThinkGeek and their proclivity for playing practical jokes on their readers. You know, the kind that has enough touch of reality that you just might fall for it. One of their latest pranks was to advertise canned Unicorn Meat on April Fool’s. You probably heard about it, but I don’t know a single person – not even the most gullible person I know – who would fell for it. Come on, some of us live in a world of fantasy half the time but we know that unicorns aren’t real!
So what’s the big deal?
The stroke of genius that led the guys at ThinkGeek to label their product as “Unicorn – the new white meat” has gotten the ire of some
douchebags people over at the National Pork Board (NPB). According to the lawyers representing them, they want ThinkGeek (and everyone else for that matter, I guess) to stop referring to unicorn as the new white meat.
ThinkGeek’s slogan is close to infringing on their slogan – “the other white meat.”
And while the NPB guys say that they realize that unicorns don’t really exist (YOU THINK?), they have to protect their slogan. Puhlease.
Gotta love the response of ThinkGeek:
“It was never our intention to cause a national crisis and misguide American citizens regarding the differences between the pig and the unicorn. In fact, ThinkGeek’s canned unicorn meat is sparkly, a bit red, and not approved by any government entity.”
I think they should ship a box of Unicorn meat to the NPB – then they might see the world of difference between unicorns and pigs.