The Exclamation Point on Yahoo

What is so special about the exclamation point on Yahoo?

Intructions:

1. Turn on the speakers
2. Raise the volume
3. Head over to Yahoo
4. Click on the exclamation point located near the logo
5. ?

Does anyone know when did they add this new “feature” of the yahooooooo sound?

It is strange, unique, different from all the other search engines (can’t imagine Google or MSN doing something similar), but in the end it is pleasing and I can’t stop clicking the damn exclamation point.

PS – please excuse my paintbrush skills (arrow) on the yahoo logo but I had a point to make.

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